July 26, 2025
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The USC Trojans have recently issued a statement regarding Reggie Bush’s lawsuit against the university, the NCAA, and the Pac-12, in which he seeks compensation for the use of his name, image, and likeness (NIL) during his college football career.

Bush, who won the Heisman Trophy in 2005, had to forfeit the award in 2010 due to NCAA sanctions related to his interactions with sports marketers. The Heisman Trust reinstated his award earlier this year, acknowledging changes in college athletics.

In response to the lawsuit, USC expressed its commitment to supporting Bush’s efforts to recover his Heisman Trophy, stating, “Reggie will always be a revered member of the Trojan Family.” The university added that it had not yet received a copy of the lawsuit and, therefore, could not address its specific allegations.

This legal action is part of a broader movement where former college athletes are seeking compensation for the use of their NIL under the NCAA’s revised rules, which now allow athletes to earn money through sponsorship and endorsement deals.

Bush’s lawsuit aims to address what his attorney describes as “injustices” stemming from the past exploitation of his NIL. The outcome of this case could set a significant precedent for how colleges and the NCAA handle NIL compensation for former athletes.

USC’s response highlights its ongoing support for Bush and underscores the evolving landscape of college athletics, where issues of fairness and compensation are increasingly at the forefront.

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